This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

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So far has created 328 blog entries.

Summer arrives and so does the (Dude)festival season.

June 26th, 2015|

Festival season is well underway and as well as the disappointment of Glastonbury goers about a certain headliner (then the inevitability of rain), one question on a few people’s minds is: where are all the women?!

The Guardian recently carried out research on 12 UK festivals, which showed that male acts made up 86% of the […]

Pushing Music Supervision to the limits and Looking after No 1

June 9th, 2015|

I got back this week from running a four hour workshop on music licensing at the World Audio Branding Congress held in Berlin http://audio-branding-academy.org/aba/congress/audio-branding-awards-2015/workshops/ .. Specialists from 18 countries participated, with delegates ranging from people who have run substantial music supervision companies for years to a sprinkling of new comers to the field. An extraordinary […]

How do we engage with creative media & which ones do we pay for?

April 27th, 2015|

I read an interesting fact today. The film and TV streaming service Netflix has 62million users and of that number 97% pay for the service.

The market leading music streaming service Spotify also has around 62million users, but by contrast only around 25% of those pay for the premium service. In fact, add up all the […]

Back To The Future

April 14th, 2015|

 

As the mass market for music moves increasingly away from owning even an mp3 file, one niche keeps growing with it. Vinyl records are now so popular the OCC is starting a weekly Top 40 chart for the format. Charts for both albums and singles will debut next Monday ahead of Saturday’s Record Store Day.

While […]

Jay-Z and friends turn the tide.

April 2nd, 2015|

Jay-Z recently bought the Swedish music streaming service Tidal, and along with his impressive band of millionaire friends, launched the new platform on Monday. I wanted to write something from my perspective; a music fan (particularly of the artists involved), a music consumer and someone who altogether doesn’t use streaming services. I’ve always bought my […]

The (all new more grown up) LYNX effect

March 31st, 2015|

Lynx (or Axe if you’re in the US) have announced they want to shed their ‘tacky image’ and be considered more grown up. Which made me wonder whether it’s as easy as that comment suggests it is.

Lynx have built a very strong brand image for the best part of a decade, celebrating lad culture and […]

One Direction(less)

March 27th, 2015|

Zayn left One Direction! What are your thoughts on that? Does it spell the end or is the One Direction machine bigger than the parts? Is Cowell worried that arguably his biggest success story could be on the brink of collapse? Or is it an opportunity to make four separate albums a year rather than […]

The Sound Lounge @ Leo Burnett

March 23rd, 2015|

Earlier this month soundlounge hosted the first (of hopefully many more to come) Sound Lounge showcase at Leo Burnett. We had the great pleasure of company of Irish folk/pop brothers ‘Hudson Taylor’.

Prior to the release of their debut album ‘Singing for Strangers’ Hudson Taylor treated us to a brilliant and intimate 40 minute set of […]

The lines of plagiarism aren’t blurred

March 13th, 2015|

By now you’ve probably heard about the copyright lawsuit against Pharrell Williams and Robin Thicke, which resulted in Marvin Gaye’s children being awarded $7.4 million in damages. The Gaye family filed the lawsuit because of the strong similarities between Pharrell and Thicke’s song “Blurred Lines” and their father’s song “Got To Give It Up.” The […]

Universal Music and Havas Media Announce Global Alliance

January 8th, 2015|

The world’s largest music company and the almost-as-large Havas advertising media group has started 2015 with a bang by announcing a “Global Music Data Alliance” that promises to sift through “billions of data points” and both identify new revenue streams for Universal’s music and create better clarity into which artists best match Havas’ brand clients.

The […]