TED has been my guilty secret for many years. I regularly get up early on a Sunday morning and just as someone who binges on a box set or a Netflix series, I sit in the kitchen and watch about 6-8 talks. Absolute magic. So when my daughter Rachel invited me to attend the TED […]
And there you have it. Another year out the way. Its been an interesting one that’s for sure.
As is customary here are our top albums from this year. Enjoy and a very merry Christmas to all.
With so much disruption in the advertising industry, caused by the maturing and multiplication of digital channels and the way consumers interact with them, we consistently wonder where music fits into the changing landscape.
Brad Jakeman’s (President of Global Beverage at Pepsico) recent comments at the ANA’s Master’s of Marketing conference about ad agencies needing to […]
We have put John Lewis’ use of music under the microscope and found a hidden formula we believe to be the secret to the retailer’s ongoing Christmas success.
John Lewis is producing commercials that aim to get right to the heart of Christmas by tapping into a nostalgic yearning for what it should be. While other […]
This year’s Music Week’ Sync Award Ceremony has come and gone, with many deserving winners. With about 7,000 commercials a year using music, just to get nominated is an achievement. But as they say at the Olympics, we only remember the winners, not who got into the final.
So what made these 12 rewarded tracks the […]
We Didn’t See That Coming…
…but boy did it make our night.
The Music Week: Sync Awards is a great opportunity to catch up with all of our friends from the music industry and celebrate their successes.
Little did we know that we would be celebrating too.
Last night, our CEO, Ruth Simmons, only went and won the Outstanding […]
Last week the New York Times examined the “extraordinary popularity of hip-hop on streaming music services.” Apple had an exclusive release of “What A Time To Be Alive”, a new mixtape by rappers Drake and Future. In the first week of release, tracks from the album was streamed 40.3 million times. Earlier in the year, […]
Here we go again. POP Records is a joint venture between Universal Music and Havas BETC in France. It’s another attempt at a record label start up from the advertising industry…sigh.
Apologies for my outlook on this but we have seen it all before. We had Leap Music (a venture from BBH back in the early […]
This year we took part in MacMillan’s Cancer Society Coffee Morning. We got a lot of coffee, a lot of cakes and invited everyone in our building to come down and make a donation. It was a great chance to meet everyone in our building over some cake and also make some money for a […]
‘Those with a nervous disposition please refrain from watching the below – its ‘That Diet Coke ad’:
Why was it so devastating to her career? Is it actually that bad? Part of me says yes. It is very forced, it’s not a well performed song and it makes little sense as a piece of film let alone an advert, […]